By: Jennifer Kim, Patch.com
NEWTOWN SQUARE–Based off of recommendations provided by the Marple Newtown School District Community Budget Committee, the members of the Marple Newtown School Board approved the use of advertising on the back of this week’s football game ticket.
The Marple Newtown Tigers will host Lower Merion on Friday, Sept. 7. On the back of this week’s game ticket, two advertisers will be displayed–including one from a Marple Newtown football alumni advertising mnenergy.org and another for a printing company in Havertown.
A sample of the new tickets were presented by District Communications Coordinator Michael Larkin and Marple Newtown High School business and technology teacher Jessica Buechele.
The Community Budget Committee, a seven-member group appointed by the school board last September, reviewed the district’s 2011-12 budget and analyzed revenues and costs of district operations.
Among the five areas the committee reviewed for potential revenue and cost-saving opportunities, the committee researched advertising opportunities in the school district.
In May, the committee presented their recommendations to the school board, including advertising with sporting events at Marple Newtown High School.
One of the areas discussed was the football stadium. Members of the community budget committee suggested large corporate sponsorship for field and goal posts as well as scoreboards. In addition, possibly advertising on game tickets (i.e., coupons for local restaurants).
Business Administrator Joe Driscoll shared with Marple Newtown Patch that the district may look to add more sporting ticket advertising opportunities this winter with the boys and girls basketball games as well.